Acquisition enables the company to consolidate its position in the hosting tutorials market.
DemoWolf, a Flash support tutorials provider for web hosting companies, today announced the acquisition of DemoDemo.com, a competitor offering Flash-based support tutorials to hosting companies.
It articulates that starting in 2002, DemoDemo was in fact the first company to offer a 're-branding' service, whereby they created sets (or series) of multiple tutorials for specific hosting applications, and offered to re-brand them for any hosting company that purchased them. Hosting companies would then place these 'branded' Flash tutorials on their websites, usually in their support pages and their clients would have the ability to watch videos showing them how to do common tasks within their hosting control panels. Because these tutorials could be sold many times over, DemoDemo was able to offer them at a substantial discount to what it would normally cost a hosting company to develop them in-house. DemoDemo videos are simple, concise, and to-the-point.
The company mentions that its tutorials are different than DemoDemo's in that they are offered in 'Voice' versions. Flash video tutorials that include professional voice narration for a cleaner more professional experience for the viewer. In addition, it offers all tutorials in Flash, Video (MP4) and Text formats, whereas DemoDemo currently only offers the Flash format.
According to it, the company and DemoDemo will continue to operate as separate business entities. DemoDemo's former owner Vito Ceniti will be providing consulting services to both the company and DemoDemo. In addition to acquiring DemoDemo, the company has also acquired the domain name idemos.com. Specific plans for idemos.com have not yet been disclosed.
"With this acquisition, there's no question we are the dominant player in the hosting tutorials market," said Rob Moore, Founder and President of DemoWolf. "Now we must refocus our efforts to producing newer tutorials so our clients continue to see us as their partners in support, providing tutorials for the latest hosting-related technologies."
"Our focus has been on making quality tutorials, providing superb customer service, and automation," added Rob Moore. "With the introduction of professional voice narration, and developing a tutorial branding system that is completely automated and controlled by our clients, DemoWolf provides additional services that were unavailable to DemoDemo clients, until now."
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